Making Your Products Shine on Amazon

Are you a small business owner navigating the competitive world of Amazon, selling eco-friendly products like dissolving cleaning tablets or stylish glass spray bottles? You’ve poured your heart into sourcing the right products, but how do you ensure your product photos capture their essence and convert browsers into buyers? If you’ve ever searched for how to photograph reflective products or struggled with Amazon product photography challenges, you’re not alone.

Why DIY Amazon Product Photos Fall Short

When I first started in photography over three decades ago, reflective surfaces were one of my biggest hurdles. Using a standard lightbox or studio kit often left products looking dull, with unwanted reflections across labels or glass. It worked okay for non-reflective items like reusable cloths, but creating consistency across an entire product line was nearly impossible.

Today, I don’t even think twice about it. I know how to light everything from flat, matte surfaces to glossy bottles so they look clean, consistent, and professional. Generic DIY setups just don’t cut it—especially if your products deserve to be seen in their best light. 

What Amazon Sellers Struggle With Most

Many small business owners I speak with share similar frustrations. They’ve tried to DIY their product shots, only to find their images don’t stand out, leading to questions like “why are my Amazon sales low?” or “how to make products look professional?” The truth is, getting those perfect shots, especially for eco-friendly goods, requires a nuanced approach. It’s not just about showcasing the product; it’s about telling its story.

Bringing Eco-Friendly Products to Life

Recently, I had the pleasure of working with a client who sells eco-friendly cleaning products – those brilliant dissolving tablets, sleek glass bottles, and handy cleaning cloths. They had a very specific vision for their brand: clean, fresh, and trustworthy. This meant not only pristine product shots that highlighted the textures and eco-conscious packaging but also lifestyle images that showed the products in action, integrating seamlessly into a sustainable home.